OVERVIEW
A Product-driven UX Leader driving platform strategy and optimizing user experience for major consumer and enterprise organizations. Recognized as an industry expert (Wharton School of Business speaker), I led the digital loyalty experience for the Marriott-Starwood merger. My proven success includes delivering a high-impact UX for platforms serving 26M+ active monthly users and achieving $120K in annual cost savings by reducing high-volume operational inquiries.
SKILLS
LEADERSHIP & MANAGEMENT
Hands-on Product & UX Leadership
Executive Stakeholder Alignment
Cross-Functional Alignment
Vision Socialization & Buy-in
STRATEGY & PLANNING
Product Strategy & Vision
Complex Workflow Optimization
Product Roadmap Planning
OKR / KPI Definition Tracking
TECHNICAL & OPERATIONS
Enterprise Release Management
Data-Informed UX Decisions
Design Systems & Governance
WCAG / Fed Compliance
CASE STUDIES
These case studies highlight different aspects of my product-focused design thinking.
Talent Intelligence Platform
Led full-cycle UX design that enabled scalability for a candidate-to-role matching platform.
Skill Highlights: Design Strategy, Design Process, Product Design
Results: Delivered a scalable, future-proof platform through four phased releases
Loyalty Program Integration
Marriott-Starwood Merger
Led the digital loyalty experience for the unification of the world’s largest hospitality loyalty programs serving 110M+ members.
Skill Highlights: Enterprise Product Delivery, Product Management, Cross-Functional Leadership
Result: Delivered a unified loyalty platform that met legal deadlines that met ADA compliance.
Cost Saving, Revenue Generating UX
Identified and executed UX initiatives with high ROI.
Skill Highlights: Opportunity Recognition, Cross-Functional Collaboration, Information Architecture
Result: Achieved $120,000 in annual cost savings, up to 30% in promotion registrations, and up to 2 weeks reduction in ticket resolution time.
Data-Driven Design
Form hypotheses through qualitative research and validate them with quantitative analysis to produce actionable conclusions.
Skill Highlights: Data Analysis & Interpretation, Hypothesis-Driven Design, Qualitative & Quantitative Research
Results: Increased user engagement by 500%, Reduced churn by 40%, Invited by Kevin Werbach, author of “For the Win”, at the Wharton School of Business as a guest speaker
SKILLS
User Interface Design, Interaction Design, ADA compliance, 508 Compliance, WCAG Compliance, Wireframing, Prototyping, Responsive Design, User Interviews, Usability Testing, Journey Mapping, User Flows, Personas, User Profiles, Cross-Functional Collaboration, Agile, UX Writing, Gamification, Information Architecture